OUR STORY

Born unlucky. Built different.

No luck. Pure balls. One boxer. Designed in and for Dubai — shop before the essay.


Ready when you are

AED 89

From AED 89 · 3-pack AED 214. Free UAE delivery over AED 150. 9″ is XXL only.

Underwear has the worst job in the wardrobe. First on, last off, credited with nothing.

We started there — as a brief. 93% MicroModal, 7% elastane, flatlock seams, a waistband that stays put.

One boxer brief. We are not making a second thing until this one is finished.

It has never once been thanked.

Unluckies is a Dubai company. The boxers are designed here.

Shop the collection

FAQ

What they are made of, how they fit, and what happens when they don't.

What is Unluckies?

A Dubai underwear brand with one product. We make boxer briefs and nothing else. When this one is right, we will think about a second.

What are they made of?

93% MicroModal, 7% elastane. Light, soft, and forgettable by nine in the morning.

Where are they made?

Designed in Dubai. Made by a knit specialist.

How do they fit?

True to size, with stretch. Snug, not tight. The inch figure is leg inseam, measured from crotch seam to hem. It is not the length of the whole garment. Between sizes, take the larger one.

ProductSizeWaistInseam
Unluckies OriginalsM30–32"7"
Unluckies OriginalsL33–35"7"
Unluckies OriginalsXL36–38"7"
9" Long — Fuller FitXXL39–42"9"

Scroll the table sideways for the full chart.

How do I wash them?

Cold wash. Hang dry. No bleach.

What if they don't fit?

Wrong size? Refund or exchange, free of charge. Keep the opened pair. 14 days, first order only. The 9" comes in one size, so it is refund only. Anything else, email hello@unluckies.me.

No luck. Pure balls.

MicroModal. Flat seams. Move in silence. Never uncomfortable.